KUALA LUMPUR, Malaysia — A whopping RM1,758,432 was spent on developing six Facebook pages to promote Malaysian tourism, the Tourism Ministry said today.Deputy Tourism Minister James Dawos Mamit said this today in reply to a question from Anthony Loke (Rasah-DAP).
Each Facebook page cost RM293,072 — Cuti-Cuti 1 Malaysia, Citrawarna 1Malaysia, Karnival Jualan Mega 1 Malaysia, Festival Pelancongan Seni Kontemporari 1 Malaysia, Kempen 1 Malaysia Bersih and Fabulous Food 1 Malaysia.
The Citrawarna 1 Malaysia page has so far attracted 20,292 Facebook fans since it was launched on May 21. Mamit said that the RM1.8 million included costs for designing, flash programming and coding, testing and debugging, uploading and launching the application, system server deployment and campaign management.
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